These were eminent reformers—among them the president of the National Collegiate Athletic Association, two former heads of the U. Olympic Committee, and several university presidents and chancellors.
The Knight Foundation, a nonprofit that takes an interest in college athletics as part of its concern with civic life, had tasked them with saving college sports from runaway commercialism as embodied by the likes of Vaccaro, who, since signing his pioneering shoe contract with Michael Jordan in 1984, had built sponsorship empires successively at Nike, Adidas, and Reebok.
A lot goes into being a pro athlete—hard training, raw talent, the ability to perform under pressure.
But for some stars, a little superstitious reasoning is the added edge they need to get into the zone. Michael Jordan You wouldn't think the greatest professional basketball player of all time would rely on superstition, but even Michael Jordan himself was known for a specific quirk.
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In order to cover his lucky pair, Jordan began wearing longer shorts, which inspired a trend in the NBA. Björn Borg Unlike the other athletes on this list, Swedish tennis legend Bjö rn Borg had superstitions that related to one specific event—Wimbledon.
Known as the Ice Man for his steely confidence on the court, Borg would always prepare for the annual tournament by growing a beard and wearing the same Fila shirt.
Liggin has helped players prepare for the NFL draft, and he’s worked with athletes in all different sports, including soccer, mixed martial arts, tennis, boxing, basketball, and hockey—but he’s really known for his work with football players..Once, Beckham called up Liggin at midnight after landing in Los Angeles and asked him to work out. He describes himself as a “movement specialist," and when he starts working with an athlete, his first task is to analyze how each player individually uses his or her body on the move.All the drills and exercises—sled work, hill sprints, hand-eye coordination drills, speed ladder drills—comes later. “I look at things from a biomechanical standpoint," Liggin says. I like to incorporate their unique movements into the workout.For example, if I’m working with Odell [Beckham], we’re going to do more explosive movements, because that’s how he’s going to be moving in game situations.” Since he works with athletes in a number of sports, Liggin doesn’t like getting pegged as a "football guy." But given the success of his clients—like Beckham, Landry, and former All-Pro running back Marshawn Lynch—it's a description that's stuck. Liggin attended high school with Lynch in Oakland, where he ran track and played football.He parlayed that footspeed into a track career at Alabama State, and when he returned home to California he got started on figuring out what he wanted to do with his life.While leading the Chicago Bulls to six NBA championships during his legendary career, the five-time MVP wore his University of North Carolina shorts under his uniform in every game.